In a nutshell...

I'm an independent designer based in beautiful Houston, Texas. I've spent the last 7+ years bringing a visual voice to brands, and solving problems through thoughtful design. I love collaborating with clients who understand the value of good design and are eager to take an unconventional approach to a project's execution. At the end of the day, when my clients are happy, I'm happy.

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Triarc Solutions

WHAT I DID

Brand Strategy
Logo Design
Branding Materials
Brand Guidelines
Landing Page
Full Website [in progress]

Repositioning, redesigning, and redefining

Triarc Solutions is an industry leading energy consulting company based in Houston. While they’re firmly rooted in the industry, the Triarc team has struggled to find a consistent voice and a a brand that represents their culture. Triarc is big enough to handle any situation, but small enough to give personalized attention to each client, and it was time to create a brand the represents that.

THE STRATEGY

Establishing the building blocks

01

Record Triarc's goals for success

02

Perform a competitive analysis

03

Understand the target audience

04

Define the mission, values, & voice

THE BRAND

Out with the old, in with the bright and bold
SEE FULL BRAND GUIDELINES

DALIA RIHANI DESIGN

LET'S WORK TOGETHER