In a nutshell...

I'm an independent designer based in beautiful Houston, Texas. I've spent the last 7+ years bringing a visual voice to brands, and solving problems through thoughtful design. I love collaborating with clients who understand the value of good design and are eager to take an unconventional approach to a project's execution. At the end of the day, when my clients are happy, I'm happy.

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Triarc Solutions

WHAT I DID

Brand Strategy
Logo Design
Branding Materials
Brand Guidelines
Landing Page
Full Website [in progress]

Repositioning, redesigning, and redefining

Triarc Solutions is an industry leading energy consulting company based in Houston. While they’re firmly rooted in the industry, the Triarc team has struggled to find a consistent voice and a a brand that represents their culture. Triarc is big enough to handle any situation, but small enough to give personalized attention to each client, and it was time to create a brand the represents that.

THE STRATEGY

Establishing the building blocks

01

Record Triarc's goals for success

02

Perform a competitive analysis

03

Understand the target audience

04

Define the mission, values, & voice

THE BRAND

Out with the old, in with the bright and bold
SEE FULL BRAND GUIDELINES
Temporary landing page up now.
CHECK IT OUT

DALIA RIHANI DESIGN

LET'S WORK TOGETHER